2011年11月16日星期三

The rapid increase in male consumption of luxury goods

As men increasingly focused own dress, but also willing to spend the time to buy
their own clothes, etc., many brands have begun to launch men's series. Louis
Vuitton brand in September, the Via Montenapoleone in Milan flagship store launch of
men's custom services, and plans in the near future in Shanghai and Sydney, began
the service. Jimmy Choo brand is launched in the fall men's line, christian
Louboutin in Paris in August Galerie Vero-Dodat men opened the first shoe store, and
plans to launch men's bags.
And China's luxury market has been male dominated, male luxury goods consumption
accounts for more than two-thirds of the total consumption of luxury goods. Chinese
market, the largest five men's brand Zegna, Hugo Boss, Dunhill, Giorgio Armani,
Burberry. China will soon overtake Japan as the world's largest luxury goods market,
PPR Group CEO Francois-Henri Pinault, also known as group plans to set up in China
Gucci, Bottega Veneta men's store.

没有评论:

发表评论